SPRINGBOARD CREATIVE DARES FREELANCE EXCHANGE MEMBERS TO LEAP BOLDLY
Kevin Fullerton and Brendan O’Shaughnessy spoke at the Freelance Exchange June luncheon about Springboard Creative’s unique approach to new business.
Springboard Creative never cold-calls anyone. Ever. In fact, they regularly turn business away. That doesn’t mean they don’t go after new business. Far from it. Their new business plan focuses on bringing prospects to them, rather than making them chase prospects down. And it has worked for seven years.
– Leap In // Get involved within your industry, community and things you care about. Serve without asking for anything in return. And lead. People want to work with leaders
– Leap Wisely // Define your niche. Build on that niche. And finally, claim that niche for your own. This makes you more valuable to clients and prospects.
– Leap Boldly // Take changes. Take bigger changes. Take crap-your-pants chances. This is the only way you will experience great success.
The turnout for the luncheon was higher than normal and many people stuck around afterwards to ask questions of Kevin and Brendan.
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